Raksha bandhan 2025: The relationship between siblings is one of the most sacred and innocent relationships in the world. Rakshabandhan, which works to offer a new color every year. The festival of Rakshabandhan is not just to tie a rakhi, but is a chance to decorate the emotions and strengthen the door of relationships. Every year, Rakshabandhan, which is celebrated on the full moon of Sawan, brings a season of brilliance in the markets along with spreading freshness in relationships and new enthusiasm. Every year, this festival becomes a cause of new fashion and changing market trends for siblings, from homes to streets, markets, and prosperity. Rakhi is no longer limited to silk thread, but has become a symbol of fashion, feelings and culture. Whether the children’s cartoon is demand for rakhis or stylish bracelet ashes for the youth, this time the market is something special.
In the year 2025, Rakhi Bazaar has been decorated with new colors, new designs and changing trends. This time the Rakshabandhan festival is seeing many ups and downs in prices along with silver, gold, eco-friendly and designer ashes, especially from Delhi to Lucknow. Let’s know what special demand for designing in the Rakhis, as well as what is the condition of the market regarding silver and gold’s valuables –
Royal and tradition are seen in designs
This time there is a beautiful combination of traditionalism and modern look in the rakhis. From silk threads to Kundan, Zardozi and Beeds, especially the first choice of young women. At the same time, the demand for floral design, pearl pendant, hand-made defense and eco-friendly rakhis has also increased rapidly.
Eco-friendly ashes are made from biodegradable things like cotton, jute, khadi, bamboo, cow dung, seeds, and paper, which do not harm the environment. After some time, these ashes themselves melt in natural form, so that garbage is not formed like plastic or metal like ashes.
Eco friendly some rakhis also have plant seeds. Brother can press it into the soil after wearing it, which can grow the plant. They are also seen as a beautiful environmental gift.
Rakhis out in markets
Rakhi shops are seen in busy markets like Chandni Chowk, Sadar Bazar in Delhi, Aminabad, Chowk and Bhootnath in Lucknow. According to local wholesale traders, this time the sales of the Rakhis have increased by 15-20 percent as soon as the festival comes near. Especially the demand for handmade and threadwork ash is very high.

Traders hope that this time trade on Rakshabandhan can go above 5 crores.
Cartoon and superhero in children’s rakhis
In the market adorned on Rakshabandhan, if anything has fascinated the children’s most, then that is the colorful collection of cartoon rakhis. There is a lot of rash in the market like Doraemon, Chhota Bheem, Motu-Patlu, Sinchen, Minion, Spiderman and Barbie. These ashes prepared for children are not only colorful to see, but they have also added functional features like light, music and clock.

The sale of such rakhis is in full swing. These rakhis available in the range of ₹ 30 to ₹ 150 have been chosen by the children with great fervor. Some of them are also with light and music. Digital watch and toy rakhis are also selling a lot.
Segon
This time in the traditional and classic looks for the elders, the rakhis decorated with small metal pieces are being preferred in silk, silk and molded threads. The prices of such sets are between 100 and 500 rupees and the brother-scar-in-law sets are also becoming quite popular in the trend of the pair.
At the same time, some ashes are describing the depth of relationships in the theme. Such as ‘I Love My Brother’, ‘Best Sister’, ‘We are Family’, the ashes printed are emotionally connecting people. Custom ashes with brother’s name or photo also remain a special attraction. The trend of women is towards sets that include Rakhi along with Lumba, Tika, Roli and Sweets. Prices range from 50 to 500 and their stock is fastest.
‘Made in India’ Rakhis are getting support

The ‘Local for Vocal’ trend started after Corona is still going on. This time, there is a huge demand for the Rakhis of Made in India ashes, especially Rajasthan, Banaras, Kanpur and Mathura as compared to Chinese Rakhis. The prices of these rakhis are going from Rs 20 to Rs 500 according to the quality. Which are very much liked by local sellers to customers.
Silver and gold ashes became the beauty of the festival, prices were in the discussion
Silver and gold Rakhis have had a special place in the purchase of this year’s Rakhi. Although the prices of silver are skyrocketing, the ashes ranging from 5 grams to 100 grams are being purchased in the range of Rs 400 to 8,000 according to the weight of customers. At the same time, gold ashes are also the first choice of the people. Gold rakhi is going from 4000 to 1 lakh. These rakhis are also being seen as an alternative to jewelry, making both these gifts and investment.

Silver and gold are being sold with tremendous sale of silver and gold as with Rakshabandhan festivals in Sarafa Bazar, Sadar, Karolbagh and Lucknow’s Chowk and Kaiserbagh Market. In the design, a glimpse of religious signs like Om, Swastik, Radha-Krishna and Shiva-Parvati can be seen clearly. Gold plated ashis are also available in the price range ranging from 600 to 2,000 rupees.
‘Commercial Rakhian’ is coming with gifting
Many companies are packing boxes on this occasion with customized gift haemors, sweets with rakhis, dry fruits, or personalized messages. It has become a large market on online platforms, where gift sets from 500 to 5000 are being found. At the same time, Flipkart, Amazon, Minyantra, Blinkit, Jeeva, Mira Rakhi, and many local portals can be seen a brilliant range of Rakhis. With the help of which sisters are sending rakhi to their brother from any corner of the country. It has also included innovation like 3D printed ash, named ash and ‘QR Code Rakhian’.
Rakshabandhan’s sweetness is dissolving sweetness in the market
Along with the rakhis, the demand for sweets and chocolate is also gaining momentum. Besan Laddu, Mawa Barfi, Cashew Katli, Dry Fruit Laddus as well as sisters are now sending fusion gifts like ‘Gulab-Jamun in Jar’ and ‘Sweet Candles’ to their brothers. Like every time, the market on Rakshabandhan may be filled with new designs, but the hearts have the same old feelings. Every color, every design, every glow of the rakhis is working to make the brother-sister relationship more special. While supporting the tradition, this festival is now associated with fashion, economy and digital technology.
In Rakshabandhan 2025, the market is also full of emotions, not only the rakhis. This festival is a symbol of the immortality of the brother-sister relationship like every year, but this time its celebration is more colorful, diverse and full of innovation.